Apple Prices iPhone Duo at 15,999 Yuan in China, Above Xiaomi but Below Huawei

CNBC·26 Sep 2026·

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Apple has priced its new iPhone Duo at 15,999 yuan, or about $2,230, in China, positioning the foldable above Xiaomi's newly launched 18 Fold at 10,999 yuan but below Huawei's trifold Mate XT2 at 19,999 yuan, according to CNBC. Chinese social media users said the device represents a far heavier financial burden relative to local incomes than its $1,999 U.S. price does for American consumers, with several commenters saying they would rather wait for a second-generation model. Apple enters a market where Huawei controlled 68% of Chinese foldable shipments in the second quarter, though Apple ranked second in China's overall smartphone market with an 18.1% share after shipments jumped 24.4% year over year, behind Huawei's 22.6%. Omdia expects global foldable smartphone shipments to reach 22.3 million units in 2026, and Counterpoint expects Apple to sell close to 6 million Duo units by year-end and capture roughly one-quarter of the global foldable market. The eSIM-only Duo does not support physical SIM cards, requiring mainland Chinese customers to visit a China Mobile, China Telecom, or China Unicom store for an identity check and eSIM activation.

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Apple prices its new iPhone Duo at 15,999 yuan in China, above Xiaomi but below Huawei's trifold, with mixed signals on demand given the high price relative to local incomes.