Bona Film Group issued an announcement, projecting a half-year loss for 2026 of between 150 million yuan and 210 million yuan, compared with a loss of 1.056 billion yuan in the same period last year, achieving a significant reduction in losses. The company expects a loss excluding non-recurring items of between 170 million yuan and 230 million yuan, versus a loss of 1.092 billion yuan a year earlier. In the first half, revenue from cinema and theater chain operations declined compared with the same period last year, but the film business produced three films in total, among which Pegasus 3, released during the Spring Festival holiday, topped the annual box office. Coupled with a more prudent film investment strategy, this helped narrow the loss. The company has multiple film and television projects in reserve at various stages of production. As the summer holiday window opens, films awaiting release will be scheduled at optimal times. Meanwhile, the theater chain and cinema segment continues to carry out diversified marketing activities, striving to improve revenue in the second half of the year.
Bona Film Group Co LtdProjected loss narrowing significantly from 1.056B to 150-210M yuan, indicating improved financial performance.