Betagro Public Company Limited, or BTG, has launched the Perfecta brand of premium pet food to target a new generation of pet parents who prioritize nutrition and safety. Leveraging its strengths in Human Grade ingredients, fresh meat, and quality protein, along with formulas developed by nutritionists and veterinarians, the first product is Perfecta Wellness All-in-1, which covers three aspects: Healthy, Beauty, and Safety. It includes ingredients such as 3X Biotics and Superfood 6 Colors to support digestion and slow cell degeneration. Meanwhile, BTG plans to market both online and offline, using billboards in Bangkok and digital platforms like Facebook, YouTube, and TikTok, as well as KOLs to create widespread awareness.
Betagro PCLBTG launches new premium pet food brand targeting new generation pet parents, potentially increasing product demand.
