Continental partners with FIT Auto to expand tyre market through 110 branches, catering to EVs

Kaohoon··TH·Read original
2▲1 ▼0Impact / 5
Summary · why it matters

Continental Tyres (Thailand) has announced a partnership with FIT Auto, a full-service automotive service centre under PTT Oil and Retail Business Public Company Limited, or OR, to expand distribution channels for Continental tyre products and make it more convenient for motorists to access services. Continental tyres will be available through FIT Auto's network of more than 110 branches, covering Bangkok and the provinces nationwide, serving both conventional cars and electric vehicles, or EVs. Mr. Karel Kucera, Managing Director of Continental Tyres (Thailand), said Thailand is one of Continental's key markets and the company will continue investing in production capability, product development and expanding consumer reach. Meanwhile, Mr. Surachet Pornpipat, Manager of the Automotive Service Business at PTT Oil and Retail Business Public Company Limited, said the partnership will add choices of quality tyre products and strengthen readiness to serve the continuously growing electric vehicle user group. Both parties are also offering benefits through the "369" tyre warranty campaign for customers who buy four Continental tyres, providing coverage for 369 days along with Roadside Assistance. Electric vehicle customers who change all four tyres to Continental will receive an EV Station PluZ charging coupon worth up to 1,000 baht, with rim sizes of 18 inches and above receiving a coupon worth 1,000 baht, while sizes below 18 inches receive a coupon worth 500 baht. The promotion runs from 1 October to 31 December 2026 at all participating FIT Auto branches under the conditions set by the company.

Impact on assets 1

Electrification & Mobility▲ · 1 stocks

Off-coverage companies 2

Continental Tyres (Thailand)Private▲ Positive
Demandrelevance

Continental Tyres (Thailand) partners with FIT Auto to distribute its tyres through 110+ branches, expanding consumer reach including EV customers.

FIT AutoPrivate▲ Positive
Demandrelevance

FIT Auto gains Continental tyre products and EV-focused promotions to attract more motorists to its 110+ service branches.

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