Ford Prices Fathom Electric Pickup at $28,350

Hybrid shopper interest is running at roughly double the share of hybrids on dealer lots, according to new data from Cars.com. In its latest report, Cars.com said 25% of surveyed shoppers named a hybrid as the powertrain they're most seriously considering, while hybrids make up only about one in eight new listings; the survey of 648 recent car buyers and shoppers was fielded from July 31 to Aug. 6. The mismatch is showing up in how fast the cars sell, with days on the lot for new hybrids falling to 46 in August, down 10% from a year ago, while new hybrid supply grew just 1%, and new vehicles overall sat for 73 days, up from 70 a year earlier. The shopper data lines up with automaker results, as Hyundai said its hybrid sales rose 39% in September and 35% in the third quarter, both records, with hybrids accounting for 28% of September volume, while sister brand Kia said its hybrid sales jumped 152% in September and Toyota North America reported its electrified vehicle sales, which include hybrids and EVs, jumped 29% in Q3 as overall volume climbed only 0.6%. Cars.com points to pump prices as one driver, with gas averaging $4.19 a gallon in August and Energy Information Administration data showing the national average at $4.46 by mid-September, and lead analyst Peter Hoang wrote that with gas prices climbing again, hybrids look positioned to keep benefiting from shoppers hedging against pump prices without fully committing to an EV. The findings come as the EV market enters its first year without federal tax credits, after the $7,500 federal EV tax credit expired on Sept. 30, 2025, with days on lot for new EVs falling to 93 in August, the fifth straight monthly improvement, but still double the time for hybrids, and average new-EV prices falling 11% from a year ago to $57,046.

Shares of European carmakers advanced on Wednesday as media reports suggested European Union officials were preparing emergency measures to cap imports of Chinese-made hybrid vehicles into the bloc. France's Renault rose 4.3%, Fiat-maker Stellantis gained 3.0% in Italy, and Germany's Volkswagen had ticked up by 3.1% by 05:11 ET. EU Trade Commissioner Maros Sefcovic and his team were set to fly to China for talks due to begin on Thursday and last until Friday, according to The Guardian. Brussels is hoping to secure "tangible, meaningful and measurable" results from the discussions with Chinese officials prior to a meeting of EU leaders next week, the paper added. The EU has previously requested that China restrict hybrid car exports, warning that safeguards such as quotas could be put in place should Beijing not do so, and China's response to this request is unknown.