Siam Global House Public Company Limited, or GLOBAL, has set a gross profit margin target of 27 to 28 percent for the second half of 2026, higher than the previous year's range of about 25.1 to 26.6 percent, even though total revenue is expected to be similar to last year due to weak purchasing power. Yutthana Suriyawanakul, Executive Vice President overseeing investor relations, said profit will improve from better margin management and continued improvement in controlling selling and administrative expenses. In the first half of 2026, the company reported total revenue of 17.15 billion baht, up 1.09 percent, and net profit of 1.74 billion baht, up 53.54 percent from the same period last year. Factors supporting margins include increasing the proportion of private brand products, which carry high margins of 40 to 45 percent and reached 27.5 percent of total sales in the latest quarter, with a target to increase that share by at least 1 percent next year. The company is also using AI for truck routing and ASRS systems at its Wang Noi distribution center and nearly 60 branches to reduce costs. Overseas, the company is the market leader in Myanmar through a local joint venture, has one branch in Laos, and plans to open one to two more branches in the south. In Indonesia, it will open two more locations this year and one to two next year. Domestically, it just opened a branch in Udon Thani early this month and plans to open a branch in Chiang Kham, Phayao province. In 2027, it targets opening four to five new branches, supported by land holdings for nearly 100 locations.
Siam Global House Public Company LimitedCompany targets higher gross margin and reports strong profit growth, indicating improved profitability.
