Central Retail Corporation Public Company LimitedCentral Retail's Go Wholesale launched AI-powered Web Ordering and expects online users to more than double by 2027, expanding its own product ordering channel.

Go Wholesale, a food-ingredient wholesale center under Central Food Wholesale Co., Ltd. in the Central Retail group, has launched Web Ordering, a purchasing channel via the website gowholesale.store, under the concept "Order on any screen, keep your business moving anywhere," bringing AI to strengthen its back-end systems and help operators prepare product lists, review, approve, and place repeat orders, connecting offline to online seamlessly. Ricardo Barotto, Chief Executive Officer of Central Food Wholesale, said the development of this website will serve as a key tool for connecting every touch point seamlessly, becoming a practical Digital Ordering Ecosystem. The new system comprises AI-Powered Personalization, which analyzes purchasing behavior across all channels, both online and at branches; Smarter Reordering for products that need to be purchased regularly; and an Ecosystem of Benefits, or "5-fold value," which links special-priced products and Own Brand items such as A-Choice, SuperSave, and ProSave, extra discount coupons, monthly purchase accumulation through GO BONUS, joint point accumulation with The 1, and privileges with cashback from leading partner credit cards. Go Wholesale expects the development of the web ordering channel to help drive the number of online users to grow by leaps and bounds, more than doubling within 2027.
Central Retail Corporation Public Company LimitedCentral Retail's Go Wholesale launched AI-powered Web Ordering and expects online users to more than double by 2027, expanding its own product ordering channel.