Golden State and Rakuten Group have extended their historic founding partnership in a multi-year deal that includes fan-facing and community-focused initiatives with the Golden State Warriors, Golden State Valkyries and Santa Cruz Warriors. Rakuten will continue as the presenting sponsor of the Warriors Women's Empowerment efforts annually in March, as well as its flagship social impact initiative focused on mentorship and empowering the next generation of leaders. Rakuten members continue to receive a minimum of 10% Cash Back on every purchase at Golden State Shop, along with access to exclusive merchandise, unique experiences, and limited-edition drops. As part of the extended term, Rakuten will transition from its current placement as the Warriors' jersey badge partner to deepen its focus on fan engagement and community impact, including contributions of more than $12 million through the partnership in support of the Golden State Community Foundation's educational equity and local community initiatives. The extension positions Rakuten as the longest-committed partner in Golden State Valkyries history, marking a significant milestone in Rakuten's investment in women's basketball and the Bay Area community.
Rakuten Group, Inc.Rakuten extends multi-year partnership with Golden State Warriors, enhancing brand exposure and customer engagement through fan initiatives and cash-back offers.