HSBC Expands U.S. Premier Offering for Affluent Cross-Border Clients

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HSBC Holdings plc is enhancing its Premier offering in the United States to serve affluent customers with international lifestyles and cross-border wealth needs, combining digital wealth-management tools with travel, health and international banking benefits. Through the HSBC U.S. mobile app, Premier customers can open an HSBC Securities (USA) Inc. self-directed brokerage account, view portfolio holdings and trade mutual funds in real time, alongside personalized planning from HSBC Wealth Relationship Managers. The expanded proposition is supported by 21 Wealth Centers nationwide, including South Florida, Washington, D.C., New York, Los Angeles, San Francisco and Seattle, following the relaunch of the Park Avenue Wealth Center earlier this year and a planned relaunch of the Cupertino, CA, Wealth Center this month. HSBC's broader wealth strategy is already showing momentum: in the first half of 2026, wealth balances increased 7% year over year to $1.58 trillion, while wealth revenues rose 18% to $5.5 billion, and in Hong Kong wealth balances grew 10% year over year to approximately $0.5 trillion. The company expects approximately $2 billion of annualized savings from structural simplification by the end of 2026, with additional savings being used to support growth initiatives.

Impact on assets 4

Financials▲ · 3 stocks
HSBC Holdings PLC
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HSBC expands U.S. Premier offering with brokerage, wealth tools and 21 Wealth Centers, deepening its affluent cross-border client proposition

Consumer Staples▲ · 1 stocks