LEGO GroupPrivate▲ Positive
Demandrelevance
Record revenue and consumer sales growth outpacing the toy market indicate strong demand for Lego products.
Lego posts record H1 revenue of $6.5 billion
3▲0 ▼0Impact / 5
Lego reported record first-half revenue of 41.9 billion Danish kroner, or roughly $6.5 billion, up 21% from the same period in 2025. In constant currency terms, revenue grew 26%. Operating profit climbed 22% to 10.9 billion Danish kroner, while net profit rose 32% to 8.6 billion Danish kroner. Consumer sales grew 22%, outpacing the global toy market and gaining market share. The company introduced 332 new sets in the first half, with bestselling themes including Speed Champions, Botanicals, Technic, Icons and Star Wars, and debuted partnerships with Pokémon and K-pop property KPop Demon Hunters.
Record revenue and consumer sales growth outpacing the toy market indicate strong demand for Lego products.