OR partners with Bashundhara Group to open 8 Cafe Amazon branches in Bangladesh in 2026

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PTT Oil and Retail Business, or OR, has announced a partnership with Bashundhara Group, one of Bangladesh's leading business conglomerates, to bring Cafe Amazon, one of the flagship brands of OR's Lifestyle business, into the Bangladesh market. The plan is to open a total of 8 Cafe Amazon branches in Bangladesh within 2026, covering locations including Bashundhara's headquarters, shopping centres, fitness centres, golf courses, and various lifestyle areas. This partnership combines the strength of OR's brand and its experience in the coffee shop business with Bashundhara Group's business network and understanding of the local market, in order to reduce the constraints of entering a new market, whether in terms of consumer behaviour, locations, customer reach, and building brand awareness in the early stages. OR has also developed menus specifically for the Bangladesh market, such as Brown Sugar Peanut Frappe and Mango Sticky Rice Frappe, as well as The Performance Series for health-conscious customers. This business expansion aims to create a new revenue base and extend the Ecosystem of its Lifestyle business overseas, in line with OR's direction of reducing its reliance on revenue from the oil business. If this partnership model proves successful, it could also serve as a template for expanding the Lifestyle business into other international markets in the future.

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Bashundhara GroupPrivate▲ Positive
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Bashundhara Group partners with OR to bring Cafe Amazon into its headquarters, malls, fitness centres and golf courses in Bangladesh.

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