Pearson and Namibox formally signed a strategic cooperation memorandum during the 48th WorldSkills Competition, launching the third phase of their collaboration following their 2018 strategic cooperation and the 2020 joint launch of the Pearson Teaching Box. The first products from the partnership will launch in Greater China and subsequently expand globally, with the initial phase expected to cover millions of learners. Pearson, a global lifelong learning company and a strategic investor in Namibox, provides English assessment standards and instructional systems validated over a century, while Namibox contributes local learning data and scenario-based delivery capabilities built on learning behavior data from tens of millions of users in China. Namibox Founder and CEO Xu Jin said Pearson has a century-spanning system of premium global education resources and a highly influential English learning product matrix, while Namibox excels at using digital technology to transform high-quality content into vivid learning experiences better tailored to local users. The global AI education market was valued at approximately US$7.5 billion in 2025 and is projected to reach about US$42.5 billion by 2030, a CAGR of over 41%, while China's GenAI plus education products and services market reached RMB 344.2 billion in 2025 and is projected to reach RMB 891 billion by 2028, a CAGR of over 37%.
Pearson PLCPearson signed a strategic AI education cooperation memorandum with Namibox, launching products in Greater China and globally expected to cover millions of learners
China Mobile Limited
