LG CorpPHYND's free cloud gaming beta on LG Smart TVs expands LG's webOS gaming ecosystem, potentially increasing TV demand.

PHYND, the first fully-free game streaming platform for TVs, has launched its service in beta on LG Smart TVs in the United States. The app is available on LG Smart TVs from 2021 and newer running webOS 6.0 or higher, giving players instant access to a curated catalog of premium games without a console, downloads, or subscriptions. Players can use a compatible Bluetooth gamepad or a mobile phone controller to jump into titles spanning family, action, puzzle, and trivia genres, including Garfield Lasagna Party, Smurfs Kart, and Agatha Christie: Death on the Nile. The launch expands PHYND’s reach across the connected TV ecosystem and aligns with LG’s strategy to grow gaming on webOS through free, ad-supported gameplay. PHYND’s free-to-play model also aims to help developers and publishers reach new audiences at scale.
LG CorpPHYND's free cloud gaming beta on LG Smart TVs expands LG's webOS gaming ecosystem, potentially increasing TV demand.
PHYND launches its free cloud gaming beta on LG Smart TVs in the US, expanding its reach and user base.