TD SYNNEX Expands PartnerFirst with New Data-Driven Capabilities

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Summary · why it matters

TD SYNNEX has expanded its PartnerFirst digital customer experience with new data-driven commerce capabilities in North America, giving partners greater visibility, automation, and insight across the customer lifecycle. The enhancements include lifecycle stage analysis for select vendors like Microsoft and Cisco, new campaign management tools, and opportunity reconciliation that provides metrics on close rates, revenue retention, renewal rates, upsell success, and churn. Early user Atlantic Data Systems, an SMB reseller, reports that Customer Lifecycle has become its most-used resource. Additionally, PartnerFirst Digital Bridge now offers connectors for Salesforce and QuickBooks Online, and AI assistants are live in Slack and Webex, with QuoteSync simplifying quote conversion. TD SYNNEX reports that customers regularly transacting across digital offerings see nearly 30 percent growth on average, and a new Services Marketplace is now available for discovering IT services.

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TD SYNNEX expands its PartnerFirst platform with new data-driven capabilities, enhancing its digital offerings.

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