Walmart Reverses Course, Adds Apple Pay and Google Pay in U.S. Stores

Simply Wall St··US·Read original
2▲2 ▼0Impact / 5
Summary · why it matters

Walmart is rolling out support for Apple Pay and Google Pay across its U.S. stores, reversing a policy under which it had promoted its own Walmart Pay solution and limited acceptance of third-party digital wallets. The support is expected to cover in-person checkout, though timing and specific rollout details are still emerging. Walmart operates a global network of retail and wholesale stores, membership clubs, ecommerce sites and mobile apps, so the decision on which digital wallets to accept affects how millions of shoppers pay at checkout. The reversal trades some control at checkout for potentially richer data and more ways to keep shoppers inside Walmart's ecosystem, feeding its push into digital commerce and higher-margin services such as Walmart+. It also brushes against a flagged risk that handing payment front-door access to Apple and Alphabet could make it harder for Walmart Connect and marketplace services to fully monetise shopper data.

Impact on assets 4

Artificial Intelligence▲ · 3 stocks
Apple Inc.
AAPL
▲ PositiveDemandrelevance

Walmart will accept Apple Pay across its U.S. stores, expanding usage of Apple's payment service at checkout.

Alphabet Inc Class C
GOOG
▲ PositiveDemandrelevance

Walmart will accept Google Pay across its U.S. stores, expanding usage of Alphabet's payment service at checkout.

Consumer Staples▲ · 1 stocks
Walmart Inc.
WMT
± MixedDemandrelevance

Walmart reverses its policy to accept Apple Pay and Google Pay, trading checkout control for richer data and keeping shoppers in its digital ecosystem.

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