Yonghui Superstores responds to retail innovation development guidelines, says they align closely with its reform direction

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Yonghui Superstores has responded to the guidelines on accelerating retail innovation development jointly issued by the Ministry of Commerce and eight other departments, stating that the guidelines inject confidence into retail innovation and align closely with the reform direction the company has been advancing over the past two years. The company noted that the guidelines' support for innovative scenario upgrades, improving product quality, and encouraging private-label development are precisely the key areas of its nationwide store reforms, product upgrades, and supply chain optimization. To date, Yonghui has completed comprehensive reforms at about 330 stores across the country, with reformed stores showing markedly improved operating quality and significant profit growth. In April this year, CEO Wang Shoucheng announced that the reform has entered a second phase, with the core focus shifting to deeply forging operational capabilities, continuing to concentrate on products, customers, employees, and culture. The current second phase centers on reshaping the product structure around ten major health scenarios, with stores in Shenzhen, Dongguan, Guangzhou, and other cities rolling out simultaneously. The second-phase report card released on July 1 shows that the Wanda Plaza store in Chengzhong district, Liuzhou, Guangxi, achieved cumulative sales exceeding 17 million yuan in the 13 days from its opening on June 18 to June 30, with cumulative foot traffic surpassing 200,000 visits. For 11 consecutive days, daily sales exceeded 1 million yuan, and private-label products accounted for over 40% of standard product sales.

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