Eight launch events in one day — new cars arrive twice as fast as phones, auto executives lament 'this is insane'

SAIC Motor released its latest sales data, with vehicle sales of 406,000 units in September and cumulative sales of 3.147 million units in the first three quarters of this year, continuing to rank first in China's auto industry. Among them, new energy vehicle sales from January to September reached 1.388 million units, up 28.2% year on year; overseas market sales reached 1.166 million units, surging 52.4% year on year. Self-owned brands sold a cumulative 2.303 million units from January to September, up 12.6% year on year, accounting for 73.2% of the group's total sales. Among them, SAIC Motor Passenger Vehicle grew 45.6% year on year, IM Motors grew 40.1%, and SAIC Maxus grew 34%. In September, new energy vehicle sales reached 225,000 units, setting a new monthly sales record and rising 18.7% year on year. Recently, SAIC has successively launched multiple intelligent electric new models, including the Roewe Jiayue 07, MG 07, the new-generation IM LS6, and the ID.ERA 5S. As the traditional peak season for auto consumption arrives in the fourth quarter, the company will seize the opportunity of new product launches and accelerate market expansion.

BYD released its September 2026 production and sales report, with new energy vehicle production of 463,900 units and sales of 463,600 units for the month. Among these, pure electric models sold 273,100 units in September, plug-in hybrid models sold 183,600 units, and exports of new energy vehicles reached 180,700 units for the month. Cumulative sales for the year totaled 3,131,600 units, down 3.94% year-on-year.

Millennium Group Corporation (Asia) Public Company Limited, or MGC, has been tasked with allocating and managing vehicles for transportation and guest hospitality at the IMF-World Bank Annual Meetings 2026, to be held from October 12 to 18, 2026, at the Queen Sirikit National Convention Center. The company will use BMW vehicles for all services and plans to resell the cars as rentals after the mission concludes. Miss Jerdnaphang Thamchuanwiriya, Chief Financial and Accounting Officer of the group, disclosed that performance in the final stretch of this year will continue to grow strongly from the third quarter of 2026, with full-year net profit potentially exceeding the original target of 900 million baht. In its vehicle sales business, MGC is moving forward with deliveries of the XPENG L03 starting in October, after accumulating nearly 2,000 bookings within a month and a half of its launch. The company also plans to launch two more new models in the fourth quarter of 2026, namely the XPENG G9L and one additional SUV model, targeting combined bookings of more than 1,000 units for the new models and total sales of around 2,000 to 3,000 vehicles in the year-end period. Deliveries are expected to gradually begin from the fourth quarter of 2026 onward.