S-Pure, a premium meat and food product line under Betagro Public Company Limited, or BTG, has become the first and only brand in Thailand to receive certification for chicken egg production under the Suphannahong chicken egg certification mark, issued by the Department of Livestock Development under the Ministry of Agriculture and Cooperatives. The certification confirms the freshness, safety, and Salmonella-free status of S-Pure fresh chilled chicken eggs, and also certifies standards from the parent stock stage onward. Mr. Trirat Thongplod, Chief Operating Officer of the Livestock Business at BTG, said the certification mark will offer consumers a safe food option, and the products can be traced back to their source. S-Pure fresh chilled chicken eggs have also received the Superior Taste Award with 3 stars, the highest score at the international level, and are rated AA for freshness under the grading criteria of the United States Department of Agriculture, or USDA, within a cold chain system at temperatures of 4 to 10 degrees Celsius. Meanwhile, S-Pure laying hens are raised using a 100% natural approach, supplemented with prebiotic and probiotic microbial feed, with no antibiotics, hormones, or growth promoters used throughout the rearing process.
Betagro PCLS-Pure, Betagro's premium brand, becomes the first in Thailand to earn the Suphannahong chicken egg certification from the Department of Livestock Development.
