Skims and DoorDash Launch On-Demand Delivery Partnership

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Summary · why it matters

Skims and DoorDash have announced a partnership that brings on-demand delivery from all Skims retail stores across the U.S., with customers able to shop more than 23,000 Skims styles and receive deliveries in under an hour. DoorDash is Skims' first on-demand delivery partner, and Skims is the first brand on the platform to offer a range spanning intimates, everyday apparel, and outerwear. The partnership expands Skims' retail strategy beyond its website and stores, while adding a well-known apparel brand to DoorDash's non-restaurant assortment. Skims, founded by Kim Kardashian and Jens Grede in 2019, has scaled into an omnichannel apparel business and is expected to go public in the future, though no timeline has been confirmed. Last month, Skims entered India, a move expected to provide a major boost to the brand.

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Consumer Discretionary▲ · 1 stocks

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SkimsPrivate▲ Positive
Demandrelevance

Skims gains on-demand delivery through DoorDash, expanding its retail reach and customer access.