Target Rolls Out Beauty Studio Across More Than 600 Stores

Simply Wall St··USKRJP·Read original
2▲1 ▼0Impact / 5
Summary · why it matters

Target has launched its national Beauty Studio concept, bringing hundreds of new prestige and global beauty brands into more than 600 stores and Target.com. The rollout adds U.S. exclusive beauty partnerships and pulls in labels including dpHUE, VT Cosmetics, Hair Syrup, Diane Perfect Beauty, SUNGBOON EDITOR and Milk Touch, pushing the retailer further into premium beauty and Korean and Japanese skincare. Alongside the beauty push, Target expanded its food assortment with Coast to Coast Kitchen, Wild Alaskan Company and Amylu Foods, and added home-care brand The Laundress. The company said the moves are aimed at younger and more premium shoppers, fitting a broader effort to keep customers engaged across multiple trips and categories. Investors will watch whether Target discloses sustained strength in beauty, food and home care contribution in upcoming quarterly updates, including traffic from Millennials and younger shoppers.

Impact on assets 1

Consumer Staples▲ · 1 stocks
Target Corporation
TGT
▲ PositiveDemandrelevance

Target rolled out its Beauty Studio concept to 600+ stores and Target.com, adding prestige and global beauty brands to attract younger and premium shoppers.

Off-coverage companies 3

Amylu FoodsPrivate▲ Positive
Demandrelevance

Amylu Foods was added to Target's expanded food assortment, gaining new retail distribution.

VT CosmeticsPrivate▲ Positive
Demandrelevance

VT Cosmetics is among the beauty labels brought into Target's national Beauty Studio rollout.

Wild Alaskan CompanyPrivate▲ Positive
Demandrelevance

Wild Alaskan Company was added to Target's expanded food assortment, giving the brand new retail distribution.

© 2026 MarketIVNews